DESCRIPTION OF COURSES

FIRST YEAR - 1. SEMESTER

INTRODUCTION TO ECONOMICS I : The necessity of Micro and Macro Economics, Demand and Supply, Price Mechanism, Elasticity of Demand and Supply, Factors of Production, Perfect and Imperfect Competition, Flow Chart of Economic Activities, Determination of National Income, Introducing The Classical and Keynesian Theory, Consumption, Saving and Investments Functions, The Level of GNP and Calculations, The Wage Level and Unemployment, Inflationary and Deflationary Deficit, Government Expenditure, Taxes and National Income, The Impact of International Trade, What is Money, What is Economic Growth?

·BUSINESS ADMINISTRATION: Basic Business Concepts, Primary Business Functions Such As Marketing, Production, Finance, And Their Management, The Relationship Between Business Administration And Other Sciences, The Development Of Management Science, Corporations As An Economic Unit, Corporation Types, Corporation Types According To Contracts Between Corporations, Legal Classification Of The Corporations, Establishment Studies Of Corporations, Feasibility Studies – SWOT, Selection Of Establishment Place, Determining Corporation Size & SBE’s, TQM, R&D In Organizations, Bureaucratic Process For Corporate Establishment, Problems With Corporate Establishment Process.

·BASIC MATHEMATICS: Introduction To Mathematics, Algebra, Refresher, Functions, Limit, Derivative, Applications Of Derivatives, Optimization In Economics, Indefinite Integral, Definite Integral And Areas Between Curves, Taylor Series.

 

·GENERAL PRINCIPLES OF LAW : Essential Concepts Of Law And Institutions Of Law, Social Relations And Law, The Need For Order, Necessity And Importance Of Law, Definitions Of Legal Rules And Other Rules Of Conduct In Society, The Nature Of State, Society And State, Sovereignty, Government, The Legislature, The Executive, The Judiciary, The Constitution, Source Of Law, Application Of Law And Interpretation, Rights, Different Legal Systems, Main Branches Of Law, Sources Of Turkish Law And Mechanisms In The Turkish Legal System.

 

·ATATÜRK’S PRINCIPLES AND HISTORY OF TURKISH REVOLUTION I: Definition Of Phrases; Nation, Society, Revolution, Coupe Etc.  The Balkan Wars, The First World War, The Fall Of The Ottoman Empire And The Rise Of The Republic: Establishment Of The Republic And Atatürk: Opening Of The Grand National Assembly, Lozan Treaty And Abolition Of The Caliphate.

 

·TURKISH LANGUAGE I: The Importance Of Language For A Nation, Language And Thought, The Historical Milestones Of Turkish Language, The Place Of Turkish Among Other Languages Of The World, The Current Usage Of Turkish Language Around The World, Applications Of Effective Usage Of Spoken Language, How To Write An Application Letter And A Resume, The Correct Usage Of Capital Letters, Comma, And Full Stop, The Regional Expressions, Dialects, Coordinating Conjunctions, Semicolon, Colon, Written And Spoken Language. A Question Making Preposition, Numbers And The Ellipsis Mark, Composition, Letter And Petition Styles, The Parts Of Speech  Quotation Marks And Compound Words, The Sound Structure In Turkish, The Apostrophe, The Effective Speech And Sound Structure, Parts Of Speech, Syllables, Adverbs, Proverbs And Prepositions.

 

·FINANCIAL ACCOUNTING: Description Of Basic Concepts Of Accounting And Equivalence Of Accounting, Generally Accepted Accounting Principles, Basic Financial Statements (Balance Sheet, Income Statement Etc.), Cash On Hand, Cash In Banks, Marketable Securities, Receivables, Merchandise, Fixed Assets, Liabilities, Shareholder’s Equity, Income And Expense Accounts.

 

·ECONOMIC HISTORY : The Main Approaches to Economic History, Neolithic Revolution, Economy and Society in Ancient Times, Economy and Society in the Medieval Europe, European Expansion in the Beginning of Modern Age, Industrial Revolution, The World Economy in the Twentieth Century.

·FOREIGN LANGUAGE (ENGLISH)   I : Upper Intermediate Grammar, A Rapid Course In English For Students Of Economics, Reading In General But With Introduction To Economics, Writing A Paragraph.

 

·PHYSICAL EDUCATION I: Students Who Take Physical Education Participate In Sports Activities, Basic Info About Exercising And The Body Muscles Are Also Given.

 

·FINE ARTS I: The Topics Of Fine Arts From The Prehistoric Period To The Renaissance, The Students Are Also Given The Chance To Try Some Arts That They Are Curious About.

 

FIRST YEAR - 2ND SEMESTER

·INTRODUCTION TO ECONOMICS  II : The Necessity Of Micro And Macro Economics, Demand And Supply, Price Mechanism, Elasticity Of Demand And Supply, Factors Of Production, Perfect And Imperfect Competition, Flow Chart Of Economic Activities, Determination Of National Income, Introducing The Classical And Keynesian Theory, Consumption, Saving And Investments Functions, The Level Of GNP And Calculations, The Wage Level And Unemployment, Inflationary And Deflationary Deficit, Government Expenditure, Taxes And National Income, The Impact Of International Trade, What Is Money, What Is Economic Growth?

·BUSINESS MATHEMATICS: Multivariable Functions, Differential Equations, Vectors And Matrix, Linear Programming, Simplex Method And Transport Model.

·ECONOMIC SOCIOLOGY: Methods In Sociology, The Interrelation Between Economics And Sociology, Culture And Society, Social Mobility, Social Relations, Social Development, Integration And Disintegration, Ethnicity And Ethnic Group, The Problem Of Manpower In Economic Development In Turkey And Brain Drain, Social And Cultural Aspects Of Economic Progress, Alienation And Anomie, Tendencies Of Communalism, Social Structure And Social Change, Problems Arising Out Of Globalization.

·COMMUNICATION SKILLS : Introduction To Communication, Basic Concepts, Disciplines That Holds The Structure Of Communication, Psychology Of Communication, Perception, Theoretical Approach To Communication, Communication In Service Industry, Elements Of Culture, Kinds And Cultural Difference.

·INTERNATIONAL RELATIONS: Description Of Basic Concepts Such As International Politics, Foreign Policy, Nation-State, Ethnicity, Globalization, World System, Universalization, Evolution Of International Thought And Different Approaches To International Relations Are Discussed, Analysis Of International Problems.

 

·ATATÜRK’S PRINCIPLES AND HISTORY OF TURKISH REPUBLIC II : Revolutions And Their Results, The Development Phases Of The Secular Government In Turkey, The Development Of Democracy In Turkey, The Dynamics Of Turkish Modernization, Armenian And Cyprus Issues.

·TURKISH LANGUAGE II : Adverbs, Proverbs, And Prepositions, Effective Speech Practices, Grammar, And Punctuation, Words (Nouns, And Adjectives), Words (Pronouns, Coordinating, Correlative, And Other Conjunctions), Words (Verbs And Verb Tenses), Prepositions, And Compound Words, Idioms, Compound Words, Crafting Sentences, Constructing Paragraphs, Composition, International And Local Literature, Oral And Written Expression Exercises.

·COMPUTER SKILLS : The General Structure Of Computers, Hardware, Operating Systems, Secondary Word, Excel And Spreadsheets, General Structure, Usage, Features And Presentation Graphics, File Managers And Database Management Systems, Usage Of Internet Search Engines.

·FOREIGN LANGUAGE (ENGLISH) II : Upper Intermediate Grammar, A Rapid Course In English For Students Of Economics,  Reading In General But With Introduction To Tourism, Writing An Essay.

·PHYSICAL EDUCATION II: Students Who Take Physical Education Participate In Sports Activities,      Basic Info About Exercising And The Body Muscles Are Also Given.

·FINE ARTS II: The Topics Of Fine Arts From Early Islamic Period To The Late Ottoman Era, The Art Movements In 18th, 19th And 20th Centuries, The Students Are Also Given The Chance To Try Some Arts That They Are Curious About.

 

SECOND YEAR – 3RD SEMESTER

·STATISTICS: Types Of Data (Measurement And Categorical Variables), Box Plots And Stem-And-Leaf Plots And Other Histograms, Mean, Median, And Mode; Range, Variance, And Standard Deviation, Probability, Conditional Probability, Independence, Index Numbers.

 

·INTRODUCTION TO TOURISM : The Factors That Affect The International Tourism Movements, The Development Of Tourism, The Concepts Of Travel, Recreation, Tourism And Tourist, The Factors That Motivate The Tourism Activity,  The Economic, Social, Cultural And Environmental Effects Of Tourism, The Interrelation Of Tourism With Other Sciences, The Types Of Tourism, The Classification Of Tourism, The Touristic Organizations, The Philosophy And Education Of Tourism, International Tourism Organizations, The Developments In Turkish Tourism.

 

·INTERMEDIATE ACCOUNTING:  General Terms And Definitions, Valuation Measures, The Valuation Of Financial Statements, General Practices, The Evaluation Of Active Passive And Temporary Accounts, Income And Expenses, Liabilities, Shareholder’s Equity.

·MICROECONOMICS : The Pricing Mechanism, Utility And Consumer Behavior, Consumer Equilibrium, Profit Maximization, Price Consumption Curve And Demand, The Elasticity  Of Demand, The Supply Theory, Supplier Behavior,  Supplier Equilibrium, Efficiency Analysis And Supply Curve, The Price Theory, Markets, Monopolies And Price Differentiation, Competition In Monopolistic Markets And Oligopolies.

·COMMERCIAL LAW : General Principles Of Commercial Law, Commercial Enterprise, Commercial Transactions , Commercial Suits, Commercial Agents,  Contracts Among On Purchase, Barter, Donation, Rent, Labour  And Procuration, Various Types Of Business Corporations, Law Of Corporations.
               

·MANAGEMENT AND ORGANIZATION : General Terms, The Management Process And Features, Decision Making, The Evolvement Of The Management Thought, Classic And Neo-Classic Management Theories, Systems Approach, Current Management Theories And Applications, Empowerment, Simple Organizations, Learning Organizations, Network Organizations, Leadership and Motivation, The Manager And The Environment, Planning, Organizing, Command-Control, Coordination And Control.

·READING AND SPEAKING IN FOREIGN LANGUAGE (ENGLISH): Reading Passages And Exercises   (Scanning, Finding The Thesis Statement And Main Idea, Summarizing); Reading Short Stories; Speaking On Each Reading Activity (Discussion, Summarizing, Evaluation).

 

SECOND YEAR – 4TH SEMESTER

 

·MACROECONOMICS : Terminology Of Economics, The Transition From Microeconomic To Macro Economic Analysis, Measuring The Performance Of The Economy: The Output And Labor Markets, Financial Markets And Interest Rates, The Central Bank Of Republic Of Turkey, Money Creation, And Monetary Policy , A Framework For Macroeconomic Analysis: Aggregate Supply And Demand Curves, Long –Run Macroeconomics Analysis: The Case Of Flexible Prices,  Short –Run Macroeconomics Analysis: A Simplified Keynesian Models, Further Analysis Of The Role Of Fiscal And Monetary Policy.

·HUMAN RESOURCES MANAGEMENT : The Strategic Importance Of Human Resources, The Transition From Personnel Management To Hrm, The Functions Of Hrm, Hr Planning / Job Analysis-Job Description-Job Specifications, Hr Recruitment And Selection, Hr Training And Development, Performance Management Career Management, Job Evaluation / Compensation Management, Health And Safety Management, Information Systems On Human Resources, Case Studies.

·TOURISM ECONOMICS: Globalization And International Tourism,. The Role Of Tourism In The Science Of Economics, Functions Of Tourism, Economic Effects Of Tourism, Tourism As A Product, Tourism Supply And Demand, Effects Of Tourism On Economic Growth, The Contribution Of Tourism To National And International Economy, Economies Of Scale In The Tourism Industry, Monetary Effects Of Tourism. Measurement Of Economic Effects Of Tourism, Tourism Statistics, Characteristics Of Tourism Market, Qualitative And Quantitative Models For The Tourism Industry, The Development And The Role Of Tourism  In The Turkish Economy.

·MONETARY MARKETS AND BANKING : Definition and functions of money, Economic significance of money, Theories of the demand for money, Further developments in the theories of the demand for money, Empirical evidence on the importance of money, Money-output relationship from an econometric perspective, Transmission mechanisms of monetary policy I, Transmission mechanisms of monetary policy II, Money, inflation and welfare, Interest rate theory, The determination of interest rates, The behavior of interest rates, The risk and term structure of interest rates.

 
·LAW OF VALUABLE INSTRUMENTS: “Negotiable Instruments” As A Concept, Variety Of Negotiable Instruments And Regulations, Lost And Annulment Of A Negotiable Instrument, Validity Of Bill Of Exchange, Bond And Checks, How To Transfer These Negotiable Instruments.

 ·COST ACCOUNTING : General Concepts Of Accounting And Cost Accounting, Income Statements Of Merchandising And Manufacturing Companies, Direct Material Cost, Direct Labor Cost, Factory Overhead, Cost Allocation, Job-Order Costing, Process Costing, Joint Production,  Uniform Accounting System.

·ORGANIZATIONAL BEHAVIOR : The Behavioral Aspect Of Organizations And Behavior In Management, Role Area, Role Behavior, Social Institutions, Culture And The Relationship Between Culture And Management, The Impact Of Culture On The Functions Of Management 1: Culture And Planning, The Impact Of Culture On The Functions Of Management 2: Culture And Execution, Culture And Coordination, Culture And Control, Organizational Culture, Personality, Communication In Management, The Elements Of Communication, Groups In Organizations, Formation Of Groups, Formal And Informal Groups, Leadership And Its Dimensions, Attitudes From The Management Perspective, Broad Review Of The Behavioral Aspect Of Management.

 

·PROFESSIONAL FOREIGN LANGUAGE (ENGLISH) I: Vocabulary On Hotel And Tourism,   Accommodation, Staffing And Organization, Front Office, Housekeeping.

 

THIRD YEAR –5TH SEMESTER

·FINANCIAL ANALYSIS : Capital Structure Theory, Capital Markets: An Overview, Efficient Capital Markets, Capital Market Theory, Dividend Policy, Leasing, Mergers And Acquisitions, Valuation, Financial Markets, Financial Markets And Institutions, Futures & Options, Balance Of Payments, Foreign Exchange System, Spot Rates And Forward Rates, Derivatives And Derivative Markets.

·ECONOMETRICS : The Definition And Scope Of Econometrics, Simple Regression Model, Classical Two Variable Regression Model, Hypothesis Tests, Variances, Autocorrelation, The OLS Estimation Method, Autocorrelation, Dummy Variables, Time Series Analysis, Significance Tests.

·PRINCIPLES OF MARKETING : Introduction To Marketing, Market Information Systems, Marketing And Society, Ethics, The Global Marketing Environment, Strategic Marketing Planning, Consumer Behavior And Consumer Markets, Business Markets And Business Buyer Behavior, Market Segmentation, Targeting And Positioning Strategies, Competitive Strategies: Building Lasting Customer Relationship, Product Launch, Introduction, Planning, Pricing, Pricing Strategies, Promotion, Promotion Methods, Advertising, Increasing Sales, Place And Distribution Channels. 

·SPECIAL INTEREST TOURISM : The Notion Of Special Interest Tourism, Its Importance, History And Development, The Relation Of Special Interest Tourism With Other Alternative Types Of Tourism, The Trend And Volume Of Special Interest Tourism In The World, Types Of Special Interest Tourism, Special Interest Tourism Potential In Turkey, Profiles Of Special Interest Tourists, Marketing Of Special Interest Tourism.

·TURKISH ECONOMY : Natural And Human Resources Of Turkey, Economic Policies Of Turkey Since The Foundation Of The Republic; Before The Planned Development Period, After The Planned Development Period, Reasons And Results Of The Economic Crisis In Turkey, Institutional Structure Of The Turkish Economy, Trends In National Income, Distribution Of Income, Development In The Agricultural Sector, Structural Change And Development In The Industrial Sector, Development In The Energy Sector, Privatization Issues Of Public Economic Enterprises, Public Debts, Inflation, Balance Of Payments, Evaluation Of Foreign Trade Policy And The Development Of Foreign Trade, Banking And Capital Markets In Turkey.

·ENVIRONMENT AND TOURISM: The Relationship Between Tourism, Natural Resources And Environment, The Development Of Tourism And The Management Of Environment, The Advantages And Disadvantages Of The Tourism Development On The Environment, Pollution Of The Environment, Carrying Capacity of Tourism Centers,   The Balance Of Sustainability   And Long Term Tourism Development, Sustainable Tourism Product, Impact Analysis Of Tourism Activity, Environmental Laws And Environmental Policies Of The Ministry Of Tourism.

·PROFESSIONAL FOREIGN LANGUAGE (ENGLISH) II: Vocabulary On Hotel And Tourism, Communication And Relations In Business, Traveling, Tour Operation.

·SECOND FOREIGN LANGUAGE (GERMAN) I: Besides English An Introduction To German As The Second Foreign Language, Grammar And Exercises.

 

THIRD YEAR – 6TH SEMESTER

·TRANSPORTATION MANAGEMENT : The Development Of Transportation Throughout The History, Importance Of Transportation To Tourism Industry, Means Of Transportation, The Main Sub Categories Of Transportation For Tourism, Passenger Transportation Systems Analysis, The Importance Of Air Transportation Systems And Agencies, Airline Pricing Policies, The Differences Between IATA And Non-IATA Agencies, Global Distribution Systems, Airports, The Factors That Will Effect The Transportation Systems In The Future, Transportation Politics, Rules And Regulations In The Transportation Industry, The Transportation Systems And Companies In Turkey.

·TOURISM MARKETING : Services Marketing, The Differences Between Services And Goods, Travel Motivations, Marketing Concept In Tourism Industry, Elements Of Marketing Strategy, The Marketing Mix In Tourism Industry, Product Design In Tourism, The Marketing Techniques Applied In Tourism, The Advantages Of Planning In Marketing, Marketing Information Systems, Marketing Research Systems, The Tourism Market (Product, Distribution, Price, Promotion, Physical Evidences, Processes), The Segmentation Of Tourism Market, Distribution Channels, Marketing In Electronic Environment.

·CIVILIZATIONS IN ANATOLIA & IN ISTANBUL: The Importance Of History And Civilizations In Turkish Tourism, The Civilizations In Istanbul And Anatolia, Their History And Features, The Monuments In Anatolia And In Istanbul From Different Eras In History, The Potential Touristic Attractions To Be Offered To Tourism Industry In Turkey, The Use Of The Cultural Background In Tourism, Tourism And Mythology, Istanbul With An Aspect Of Different Cultures, Societies, Cultures And Life-Styles.
·TOURISM GEOGRAPHY: Basic Concepts Of Geography That Affect The Tourism Activity, The Definition Of Tourism Geography, Titles And Importance, Tourist Location Decision, Natural Resources, Mountains, Sea, River, Lakes, Landscape And Climate, Regional Distribution Of Tourism In The World, Evaluation Of These Resources In Turkey, Information Concerning Main Tourist Attraction Centers, Destinations And The Effect Of These On Tourism Demand.

 

·TOTAL QUALITY MANAGEMENT IN TOURISM INDUSTRY: Introduction To Quality Control And The Total Quality System, Standards, Quality Improvement Groups, On-Time Production, Total Quality Management In Tourism Industry, Total Quality Management Philosophies In Tourism, International Quality Systems, The Total Quality Cases In Turkish Tourism Industry.

 

·ORGANIZATION OF CONGRESS AND FAIR : The History Of Congresses, Events And Fairs, The Relationship Between Congresses And Tourism, The Classification Of Congresses And Meetings, The Reasons For Development Of Congress Tourism, The Organizations In Congress Tourism, Contracts, Budgets And Planning Of Congresses, The Decision Making Processes In Congress And Meetings, The Marketing Efforts Targeted To Congress And Meeting Tourism, The Processes That Should Be Accomplished During And After The Congresses, The Contribution Of MICE Tourism To National Economy, The Trends Of MICE Tourism In The World, The Main Opportunities And Problems Related To MICE Tourism In Turkey, Fairs And Fair Designs.

 

·ACCOUNTING FOR TOURISM : The Terms Of Cost And Accounting For Tourism Industry, Introduction To Accommodation Management, Accounting Process, Documentation, General Methods Of Calculation Of Room, F&B Costs, Kinds Of Accommodation Firms, Organization Of Accounting Department, Relations With Other Departments, Process, The Importance Of Accounting And Statistics For Management, The Accounting Process For The Travel And Accommodation Industries, Job Descriptions Of Accounting Staff, Following Stock And Goods And Counting Of Them, Amortization Process And Following Accounting Stable Properties, End Of Term Processes, Preparation Of Financial  Reports  (Income Statement, Balance Sheet), The Pricing And Costs Of Tours.

 

·SECOND FOREIGN LANGUAGE (GERMAN) II: Besides English An Introduction To German As The Second Foreign Language, Grammar And Exercises.

 

·FOREIGN LANGUAGE FOR BUSINESS (ENGLISH): Management, Market, Business Relations, Writing Business Letters (Application, Complaint, Offer, Refusal, Response), Vocabulary.

 

FOURTH  YEAR – 7TH SEMESTER

·HOSPITALITY MANAGEMENT : The Classification Of Hospitality Establishments, Introduction To Accommodation Firms, Classifications, Specifications, Organization And Departments In Accommodation Companies, Importance Of Departments, Information Technologies, Front Office Department Organization, Reservation Process, Pricing Strategies And Targets, Yield Management, Issues Related To House Keeping And Laundry Services, The Management And Organization In House Keeping Department, The Importance Of Technical Services, F&B Department Duties And Organization, The Human Resources Management In Hospitality Industry, Job Descriptions And Specifications. 

·TRAVEL AGENCY MANAGEMENT : The History Of The Development For Travel And Tourism, The Main Factors That Motivate People To Travel,  The Classification Of Travel Agencies, Tour Operators And Historical Development, The Distribution Channels In Tourism And The Significance Of Travel Agencies, The Differences Between The Tour Operator And The Travel Agency, Tourist Product, Preparations Of Package Tours And Steps, Operating Of Package Tour, Programming And Costing Of Travel Services, Management Functions In Travel Agencies, Touristic Good Marketing And Marketing Channels, Importance Of Tour Operators In Marketing Channels, Legal Organization And Structure Of Tour Operators, Services Supplied By Tour Operators, The Problems That The Travel Agencies Are Faced With, Competitive Power Strategies, The Position And Legal Infra-Structure For Travel Agencies In Turkey, Sample Tours From Turkey.

·FOOD & BEVERAGE MANAGEMENT : Hospitality And F&B Industry, The Classification F&B Facilities, Establishment Of F&B Facilities, Departments And Organization, Tools For Service And Maintenance Of Them, Hygiene, Equipment Procedures And Sanitation In Service Department, Menu, Kinds Of Service, Methods Of Cooking, Nutrition Values, Bar Operations And Beverage Service, General Service Information, Steps Of Service, Banquet Organizations, Basic Knowledge Of Kitchen, Beverage Service, Guest Relations And Greeting Claims Of Guests, Marketing Of F&B Services.

·TOURISM POLICY AND PLANNING: Regional And Sustainable Development, Regional Development Policies, Local/Regional Dynamics, Basic Concepts And Aims Of Tourism Policies And Planning, Historical Development, The Elements That Make Up The Tourism Policy And The Main Targets, Macro Tourism Planning, Developing The Tourism Policy, The Importance Of Physical And Environmental Tourism Planning, Examples For Government And Private Sector Tourism Policies,  Strategic Management And Developing Tourism Policies And Planning, Possible Solutions For Environmental Problems Related To Tourism, Modern Management Applications To Sustainable Development Of Tourism, The Elements Of Turkish Tourism Policy, The Policies And Strategies To Be Followed By The Turkish Tourism Industry.

·SECOND FOREIGN LANGUAGE (GERMAN) III: Practice In German Language.

·STRATEGIC MANAGEMENT : Strategic Management And  Strategic Competitiveness, The Process Of Strategic Management, The External Environmental Opportunities, Threats, Industry Competition, The Internal Environment Resources, Capabilities, Core Competences, Applying The Strategic Management Process, Generic Strategy Alternatives And Strategy Variations, Application Of Strategies, Evaluation Of Strategies, Case Studies.

 

FOURTH  YEAR – 8TH SEMESTER

·INVESTMENT FINANCE AND PROJECT MANAGEMENT IN TOURISM : Investment and Feasibility Analysis, Economic, Technical and Financial Analysis, concepts of Investment and Projects, Subventions, Types of tourism investments and their characteristics, The concept of investment finance, types of financing, Analysis of tourism investment projects, Decision Rules on investment, Optimal risk diversification, portfolio analysis, Domestic and foreign sources of financing tourism projects, Project management and evaluation.

·TOURISM LAW : Introduction To Law, Resources, Rights And Freedom Of People, Tourism Support Laws, International Tourism Organizations An International Tourism Agreements, The Laws Related To Turkish Tourism,  Regulations About Tourism Investments And Properties, Regulations About Tourism Companies And Ministry Relations, Regulations About Thermal Resources Usage In Tourism, Regulations About Yacht Tourism, Regulations About Travel Agencies Union, Regulations About Travel Agencies, Regulations About Travel Guides, The Legal Aspects Of The Travel Agreements, Some Cases On Legal Problems And Solutions, The Competition Laws And Regulations Concerning International Tourism Development, Arbitration.

·FOOD & BEVERAGE COST CONTROL: The Meaning And Process Of Cost-Control Systems In The F&B Departments, Purchasing The Ingredients Used In The Kitchen, Receiving, Storing And Issuing Stages, Cost And Pricing Of Food And Beverage, Portioning, Menu Organization, Quality – Price – Cost Control In Food And Beverage Operations, Stock Control And Management, Sales Analysis Of Food And Beverage, Planning And Control Of Bar And Kitchen, Personnel Cost Control.

·BUSINESS ETHICS : Introduction To Proffessional Moral Values, And Norms, The Factors That Influence Ethics And Standarts, Ethics In Government Sector, Social Responsibilty, Probems Related To Ethics In Companies, Customer Right And Complaints In Tourism Industry, “Whistle-Blowing” In Tourism Sector, Ethical Values In Tourism, The Approach Of World Tourism Organization Towards The Tourism Ethics Principles.

·METHODS OF SCIENTIFIC RESEARCH AND APPLICATIONS : Methods Of Scientific Thinking, Research Methodology, Methods Used In Preparing A Paper, References, Application Quantitative Methods, Identifying Population And Sampling Of Research, Using Different Statistical Analysis, Usage Of Graphs And Charts, Literature Review, In-Term And Post-Term Project Papers.

·SECOND FOREIGN LANGUAGE (GERMAN) IV: Grammar And Practice In German Language.

 

 

DESCRIPTIONS OF   ELECTIVE COURSES (7TH  AND 8TH  SEMESTERS)

 

·LABOR ECONOMICS : Definition And Types Of Labor Markets, Mobility Of Labor, Labor Supply, Problems Concerning The Population, Professional Education, The Structure Of Labor And Recruitment, Unemployment, Wages, Wage Systems, Productivity.

·NEW APPROACHES TO MANAGEMENT : Management Paradigms, The Need And Importance Of Strategic Thinking On Management, Management Information Systems, Managing Change And Innovation, Management In Chaotic And Uncertain Environments, Re-Engineering, Comparison, Out-Sourcing, Developing Employees, Flexible Organizations, Learning Organizations, Re-Design, Virtual Organizations.

·INTERNATIONAL MARKETS AND TURKEY : The Collapse Of International Monetary Markets And Impacts On Turkey, The Structure And Rules Of International Monetary Markets, The Risk Resulting From The New System(Interest, Exchange Rate And Technology Risks), The Strategies To Minimize The Risks(Forwards, Futures, Options And Derivatives), The Implications Of Risk Management In Turkey, The Risks In The Turkish Economy And Management Of Those Risks On The Financial Liberalization Process, The Influence Of International Monetary Markets On Tourism Sector.

·MARKETING RESEARCH: The Definition, Contents, Importance And Implications Of Marketing Research, Various Decision Analysis And Models, The Statistical Methods Used During Implication, The Techniques Used Based On Primary And Secondary Data, The Analysis Of Gathered Data, Sample Cases And Research.

·FISCAL POLICY : The Term Of Balance In The Neo-Classical Approach, The Reasons Of Economic Instability, The Effects Of Public Expenditure On The Economy, Multiplier Models, IS-LM Models, Public Debt And Management Of Public Debt, Free Market Economy.

·RECREATION AND LEISURE MANAGEMENT : Leisure / Time And Recreation Concepts, Leadership In Recreation Applications, Active Holidays, Recreation And Tourism Relations, Recreation Concepts, Planning And Projects, Success, Developing Touristic Recreation, Recreation Management, Recreation Facilities, Recreation Examples Can Be Applied In Hotels, Effects Of Recreation To Service Sales, Rural Tourism, Samples Of Recreation Applications.

·SOCIOLOGY AND TOURISM: Relations Between Sociology And Tourism, Personal And Social Factors Of Tourism, Physical, Socio-Cultural And Economic Effects Of Tourism, The Interrelations Of Tourism With The Local Society And Tourism Professionals, Methods Of Tourism Sociology, The Importance And Motives Of Travel And Tourism, Expectations And Inclinations Of Tourists, The Social Trends Towards Tourism, The Life-Style And Socialization As To Tourism.

·ELECTRONIC COMMERCE : The Global Market And E-Commerce, Definition, Infra-Structure, Rules Of E-Commerce, Parties Concerning E-Commerce, E-Commerce Models And Their Basic Implications, The Pricing, Payment Methods, Taxes, Legal Procedures And Security As To E-Commerce, Marketing And Applications For E-Commerce, Ethics Of E-Commerce, The Risks And Advantages Of E-Money Implications, Problems Related To E-Commerce And Possible Solutions, The Role Of E-Commerce On The Development Of International Services Trade, The Web Of Global Trade Points, The Effects Of E-Commerce On Smes, E-Commerce At EU, The Volume Of E-Commerce And The Situation In Turkey.

 

·EUROPEAN UNION-TURKEY RELATIONS : The Regional Integration Movements, Foundation Of EU And EU History, The New Organizational Structure Of EU After The Maastricht Agreement, Developments Concerning The Monetary System Of EU, Budget Of EU, The Process Of Full Integration And Current Developments, The History Of Turkey – EU Relations, The Main Documentation And Eras Concerning Partnership, Development And Scope Of Customs Union, The Economic And Financial Analysis Of EU Relations Of Turkey, The Position Of Turkey At The Process Of Full Membership, The Projects That EU Supports In Turkey And The Main Conditions To Benefit From The EU Funds, Tax Systems Integration And Tax Subventions, Comparison Of Financial Funds Of EU To Turkey With Other Nations, The Conditions Of EU Government Funds And Its Impact On Competition.

 

·QUANTITATIVE DECISION MAKING TECHNIQUES IN BUSINESS: Process Of Decision Making, Models Of Decision Making Techniques, Theory Of Decision, Dynamic Programming, PERT-CPM, Simulation, Linear Programming, Transport Models.

·POLITICAL SCIENCE : Definition Of Politics, Nation And Government, Political Ideologies, And Culture, Intellectuals And Ideology, Power, Freedom And Government, Politics And Media, The Structure And Bodies Of Government, Elections And Election Systems, Political Parties, Loy Groups, Presidential And Parliamentary Systems, Political Leadership, Bureaucracy  And Administration, Political Economy And International Relations, The Critics Concerning  Modernization.

 

·FINANCIAL MANAGEMENT : Finance Function At Organizations, Time Value For Money, The Valuation Of Stocks, Working Capital Method, Fixed Assets Method, Capital Costs, Risk And Management Of Risk, The Theory Of Portfolio, Capital Markets Theory, Arbitrage Pricing Theory,  Foreign Exchange System, Main And Derivative Markets, Futures & Options, Spot Rates And Forward Rates.

·TURKISH TAXATION SYSTEM: Introduction To Basic Concepts And Principles Of Turkish Tax System, Tax Law And Its Importance For The System, Process Of Taxation, Tax Resources, Implementation Of Tax Law, The Main Terms And Bodies Of Tax Law, The Removal Of Tax Payments, Deadlines, Tax Crime And Penalties, Tax Law And The Main Taxes That Are Implied Within The Turkish Taxation System.

·INTERNATIONAL ECONOMICS : Definition Of International Economic Relations, International Trade Theories, Factor Endowment Theory, Economic Growth Analysis, International Trade Policies, The Implications, Tools And Objectives, International Trade Agreements, International Monetary Systems, Balance Of Payments, European Union, International Organizations And Their International Trade Policies, The International Trade Policies Of Turkey.

·AUTOMATION SYSTEMS IN HOSPITALITY  INDUSTRY: Hotel Automation; General issues, installation of the software, introduction of menus, reporting, fax interface, exchange rates, reservation, security and coding, forecasting, monthly managerial reports, Room & Hotel Status Reports, accounting, balance plans, accounting forms and reports, city ledger and legal reports, Check-in, Check-out, Service Processes.

·AUTOMATION SYSTEMS IN TRAVEL INDUSTRY: The introduction and installation of Travel Automation Software, Basic Airline ticketing rules and regulations,  Geography and codes, reservation terminology, ABC World Guide, Ticketing based on passenger tariffs, Fares, Discounted Fares, mile/km calculations, refund and re-use of returned ticket, the features and usage of Central Reservations Systems used around the world such as Sabre and Apollo.